RJM Licensing, Inc., has been appointed as worldwide licensing agent for USA Curling, which is the national governing body for the sport in the United States. Starting immediately, RJM will begin filling key licensed categories such as technical gear, apparel and accessories, toys, games, and apps in order to have merchandise available right before, during, and after the 2014 Olympic Winter Games in Sochi, Russia. RJM also is planning to team up with a leading Russian licensing agency to ensure that USA Curling merchandise needs are looked after in Sochi.
"As interest in curling grows nationally and worldwide, the demand and opportunities for licensed USA Curling items has grown as well," said Rick Patzke, chief operating officer for USA Curling. "RJM Licensing approached us with a solid yet unique approach to the world of licensing which we foresee paying dividends for all involved, while also meeting the desires of curling fans."
To read the complete press release, click on the PDF below.